Automated Email Campaigns
Welcome Email 1: New Subscriber
Objective: Welcome new subscribers to Adrianna Papell and offer a 15% off coupon to drive a first purchase.
Welcome Email 2: Introduction of Collections
Objective: To introduce new customers to all collections offered by Adrianna Papell.
Welcome Email 3: Social Introduction
Objective: Drive new customers to follow the brand on top social channels.
Welcome Email: Existing Subscribers
Objective: This email notifies existing subscribers that they are already on the list when they attempt to resubscribe.
Post Purchase Email: Survey
Objective: Evaluate order, website, and customer service experience after an order has been placed and received by the customer.